Yiren Lu shares her experience of setting up a Shopify store in the New York Times magazine. Ms. Lu reports the setup process was easy, but her online Shopify store failed because it lacked marketing, aka eyeballs and orders. In her next article, I hope Ms. Lu tries Bridge. Bridge Store helps members fill the marketing component that Shopify is missing. When a store joins Bridge, Bridge instantly points hundreds of links to the store from other Bridge members, which Google sees and ...
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January 8, 2020
January 8, 2020
Are brands bypassing stores? A new survey says 'yes' they are: 40% of Americans shopped directly from a brand in the past year, according a Diffussion survey.
Shoppers are choosing to bypass stores because the brands are undercutting them on prices, and offering faster and cheaper shipping.
How are brands getting in front of customers? Answer: Facebook and Instagram. A shopper visits a retailer's website for brand X, then Facebook puts a tracking pixel on the shopper, and then ...
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December 15, 2018
December 15, 2018
What do shoppers in their 20s want? Easy returns. And be sure to make the returns easyβotherwise a store may faces a social media blitzkrieg.
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Do you want to beat Amazon? We'll show you 8 tips to succeed.
In this webinar, you'll learn to:
1. Offer greater selection by connecting with Smart Products.
2. Offer competitive shipping.
3. Offer quicker delivery and returns.
4. Add pics of you and your staff to the staff page, home page, and 'about company' page.
5. Use your registry software features. (Attend our registry seminar in August ;) See below.)
6. Save time by using Bridge's price floor feature.
7. Stay competitive ...
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